Wednesday, September 09, 2009

Obama's Health Care Speech

A classic of rhetorical technique:

1. Start with Ethos: Establish your credibility as someone to listen to. "When I took office, the economy was on the brink. Things are still bad, but we've pulled back from the edge. I am a competent manager."

2. Logos: Give a logical argument for why your approach is best. Obama offers a series of wonky arguments for why his reform is the best route.

3. Pathos: Appeal to the heart, and ask people to take some action. Obama invokes Ted Kennedy, and reminds us that wanting to help your fellow man is not a partisan issue.

Rhetorically, a very strong speech. Unknown is how many persuadable people actually watched it.

1 comment:

Anonymous said...

Hey, you forgot Athos, Porthos and Aramis!

Actually I thought the speech was well done, too. I wasn't especially persuaded but I know too much about this topic unfortunately.

Also, I think I am the only person in the world who doesn't understand the issue of denial of coverage for pre-existing conditions. I am in favor of big changes in portability to address this in change-over instances, but otherwise I just don't get it.

Well, see you at the big party tomorrow!


Post a Comment

HTML Tag Instructions

Bold: To make text bold, tag it as follows:

<b>text you want to appear in bold</b>

Italic: To italicize text, tag it as follows:

<i>text you want to appear in italic</i>

Links: To add clickable links, like say to a Wikipedia article on baseball, tag it as follows:

<a href="">text you want to link from</a>

Related Posts with Thumbnails